Build YOUR alter ego & end the doubts 🛡️

Hey man,

Remember when Jesus turned water into wine at Cana?

The guests had no idea about the transformation...

They just knew something miraculous happened. 🍷

Today, you craft your own miracle...

Your Alter Ego.

Choose Your Hero Wisely

Now it's time for the fun part...

Creating your heroic identity. [1]

But first, a warning:

Don't pick someone you WISH you were...

Pick someone who embodies what's ALREADY in you...

Just magnified 100x. 💪

Think of it like this...

Tony Stark didn't become Iron Man to be someone else...

The suit simply amplified his genius, courage, and determination.

Your Alter Ego works the same way.

The Creation Protocol

Step 1: Pick Your Inspiration

Could be:

• A superhero (Superman, Batman, Iron Man)

• A historical figure (Churchill, Roosevelt, Patton)

• A movie character (Jason Bourne, Maximus, Rocky)

• An athlete (Tyson, Jordan, Brady)

• Even an animal (Lion, Eagle, Wolf)

One client chose "The Mountain Gorilla"...

400 pounds of calm strength...

Until threatened—then unstoppable. 🦍

Another picked "The Samurai CEO"...

Combining ancient warrior discipline...

With modern business strategy.

Step 2: Blend Their Traits With Yours

Formula: [Your Natural Strength] + [Their Superpower] = Your Alter Ego

Examples:

• Your creativity + Iron Man's Genius = The Iron Mind 

• Your intelligence + Bourne's confidence = The Bourne CounterSpy 

• Your Life-experience + Jesus' wisdom = The Sage Eagle.

Step 3: Name Your Alter Ego

Make it personal:

• "[Your name]'s Warrior"

• "The [Your City] Titan"

• "[Your Initials]-Force"

• Something meaningful to YOU

One 46-year-old entrepreneur named his "Phoenix Mike"...

Because he was rising from business failure...

Now...Stronger than before. 🔥

The Science Behind the Magic

Your brain can't tell between real and imagined identity. [2][7]

When you step into your Alter Ego...

Neural pathways fire differently...

Stress hormones lower... [8]

even performance hormones rise... when YOU power-pose. 🏋️‍♂️ [3]

It's not "fake it till you make it"...

It's "Turn-on what's always been there."

...asleep

NOW AWAKE. ALIVE. ACTIVE.

TESTS & RANGES:

Identity Strength Metrics: 

• Self-Concept Clarity Scale: Score above 4.0/5.0 for strong identity [4][9]

• Authenticity Scale: higher scores shows aligned identity + more authentic self [10]

• Role‐Based Identity Scale: higher scores mean stronger work-role identities [11]

Neurological Markers: 

• Theta brain waves: 4-8 Hz (flow state) [5]

• Prefrontal cortex: (More active creative and meditative state) [5]

• Upper Alpha brain waves (10-13 Hz): Working memory load optimal. Goldilocks Sweet-spot... Not too low (boredom) nor too high (overload). [6]

David... A 40-year-old sales manager created David "The Closer" Specter...

Inspired by Harvey Specter from Suits...

His closing rate jumped 47% in 90 days. 📈

Not because he became someone else...

But because he finally let his inner closer... come out.

Your hero is waiting to be born, brother.

To your transformation,

Mens Health Secrets 
–Live Past 100

P.S. Tomorrow, I reveal how to activate your Alter Ego instantly with sacred totems... like Thor's hammer or Green Lantern's ring, but for real life. ⚡

P.P.S. Remember to consult your doctor before beginning any new health protocols. This info serves as educational and entertainment purposes only.

P.P.P.S. >>> Go here to subscribe to our Mens Health Secrets YouTube Channel if you haven't yet... leave a comment... and level up your Mens Health knowledge to live longer.

P.P.P.P.S New Skool.com community coming online soon. Come break "virtual bread" and level-up… with other like-minded men age 40 and up. This is your tribe. Join now. Perks of joining now? It's Free for LIFE. Price activates Q2 2026.

Medical References: 

[1] Herman, T. (2019). The Alter Ego Effect: The power of secret identities to transform your life. Harper Business. ISBN (hardcover): 978-0062838636 https://alteregoeffect.com/book/ https://www.amazon.com/Alter-Ego-Effect-Identities-Transform/dp/0062838636/

[2] Marianne Cumella Reddan, Tor Dessart Wager, Daniela Schiller. Attenuating Neural Threat Expression with Imagination. Neuron, 2018; 100 (4): 994 https://doi.org/10.1016/j.neuron.2018.10.047.

[3] Carney, D. R., Cuddy, A. J., & Yap, A. J. (2010). Power posing: Brief nonverbal displays affect neuroendocrine levels and risk tolerance. Psychological Science, 21(10), 1363-1368. https://doi.org/10.1177/0956797610383437

[4] Campbell, J. D., Trapnell, P. D., Heine, S. J., Katz, I. M., Lavallee, L. F., & Lehman, D. R. (1996). Self-concept clarity: Measurement, personality correlates, and cultural boundaries. Journal of Personality and Social Psychology, 70(1), 141-156. https://doi.org/10.1037/0022-3514.70.1.141

[5] Hang Y, Unenbat B, Tang S, Wang F, Lin B, Zhang D. Exploring the Neural Correlates of Flow Experience with Multifaceted Tasks and a Single-Channel Prefrontal EEG Recording. Sensors (Basel). 2024 Mar 15;24(6):1894. https://doi.org/10.3390/s24061894. PMID: 38544157; PMCID: PMC10975495.

[6] Rácz M, Becske M, Magyaródi T, Kitta G, Szuromi M, Márton G. Physiological assessment of the psychological flow state using wearable devices. Sci Rep. 2025 Apr 7;15(1):11839. https://doi.org/10.1038/s41598-025-95647-x. PMID: 40195454; PMCID: PMC11977251.

[7] Kihlstrom, J. F., & Cantor, N. (1984). Mental representations of the self. Advances in Experimental Social Psychology, 17, 1-47. https://doi.org/10.1016/S0065-2601(08)60117-3

[8] Griffin SM, Lebedová A, Cruwys T, McMahon G, Foran AM, Skrodzka M, Gallagher S, Ginty AT, Muldoon OT. Identity change and the transition to university: Implications for cortisol awakening response, psychological well-being and academic performance. Appl Psychol Health Well Being. 2025 Feb;17(1):e12608. https://doi.org/10.1111/aphw.12608. Epub 2024 Oct 18. PMID: 39421977; PMCID: PMC11635921.

[9] Campbell, J. D., Trapnell, P. D., Heine, S. J., Katz, I. M., Lavallee, L. F., & Lehman, D. R. (1996). Self-Concept Clarity Scale [Measure description]. Decision Making Individual Differences Inventory. https://sjdm.org/dmidi/files/Campbell_et_al._(1996)_Self-Concept_Clarity.doc

[10] Wood, A. M., Linley, P. A., Maltby, J., Baliousis, M., & Joseph, S. (2008). The authentic personality: A theoretical and empirical conceptualization and the development of the Authenticity Scale. Journal of Counseling Psychology, 55(3), 385–399. https://doi.org/10.1037/0022-0167.55.3.385

[11] Welbourne, T. M., & Paterson, T. A. (2017). Advancing a richer view of identity at work: The role-based identity scale. Personnel Psychology, 70(2), 315–356. https://doi.org/10.1111/peps.12150